What is content marketing?
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action. - Content Marketing Institute
Marketing is impossible without great content.
One of the main challenges we encounter during our engagement with clients is the lack of quality content that can be included in any marketing campaign. This is a challenge for many business owners. While you're running your business, let us help you create great content.
Even if you are an exceptional writer and an expert in your field, there are still techniques that go into creating great content that are often overlooked. These techniques make the difference between an great piece of writing and content that is discoverable by your target audience. Further more, it needs to be content that they will be inclined to share with their friends and social groups or one that will convince them to purchase your product/service.
By following our process we will ensure your content is great!
- SEO & Meta tags
- Clickable titles
- Copy writing
- Keyword integration in content
- Proof reading and grammar
- Action Leading Structure (ALS)
- Conversion Centered Design (CCD)
- Social Media
- CRM integration
- Trackable results
Areas where we can help create great content.
- Webcasts and Podcasts
- Websites, Landing Pages
- Online Communities
- Social Media
- Mobile Apps
- And more!